Happy World Vegan Day!

Roots of compassion celebrates World Vegan Day! All orders on November 1st (from 0:00am, CET) will receive an 11 % discount (Because its 1.11.11, obviously). 

But, to make it a little more interesting you’ll have to enter a coupon code when you order. The code is the solution to this small graphic riddle we came up with after hours of hard work:

Its one word, lower case. Have fun guessing and shopping!